Kees Jacobs, Vice President for Global Consumer Products & Retail
How Consumer Product organizations can drive growth through advanced R&D capabilities
The success of consumer product (CP) companies has always been based on a relatively simple formula: delivering the right product at the right time.
For many consumer product organizations, it has become nearly impossible to deliver the right products at the right time if they are relying on traditional research & development (R&D) processes and systems. In this paper we discuss how brands can accelerate digital transformation in R&D at scale to shorten research timelines, drive impact by focusing on viable products and unlock benefits throughout the value chain.
Kees Jacobs, Vice President, Global Consumer Products & Retail, Capgemini